Instacart Announces Senior Support Service to Help Older Customers Do Their Grocery Shopping Online

Grocery delivery service Instacart has announced a new Senior Support Service hotline to help customers older than 60 order online with less friction and more safety during the current pandemic, reports FOX Business . Consumers can call Instacart's Senior Support service number daily between 8 a.m. and 11 p.m. to get help with onboarding their digital grocery store cart. Instacart has recruited over 60,000 seniors to order grocery delivery in the past month. The Senior Support Service specialist team is available to guide seniors through online services like setting up accounts, walking through how to choose their grocery store, digital aisle browsing, and filling up virtual carts to place their first order. The team also offers tutorials on features like setting grocery replacement reminders for items that may be in short supply. "Many seniors are less accustomed to using an app for ingrained household tasks like grocery shopping, so Instacart's Senior Support Service is designed to help them build confidence to use online grocery delivery more often and more independently," said the company's Mark Killick.