How (And Why) Companies Should Engage the Liquid Workforce

Forbes observes that more and more employers are learning that temporary, specialized workers — or what is increasingly becoming known as "the liquid workforce" — can help them remain relevant in the quickly evolving, project-based, digital landscape. Joint research from Upwork and Freelancers Union estimates that approximately 57 million people worked freelance in 2019, an increase of four million from 2014. This increase has made it easier for businesses of many types to engage the liquid workforce and recognize their numerous benefits, including greater flexibility, instant support for specific projects, on-demand access to expertise, and reduced overhead. Tapping into the liquid workforce is enabling employers to be nimble by fluidly shifting their operations as new challenges come up.